UNITY Mobile selected as a 2012 Red Herring Top 100 Europe Winner
May 2, 2012: Prague, Czech Republic; Cologne, Germany, London, U.K; New York, USA; Tampa, USA: Amsterdam, Netherlands: UNITY Mobile, a provider of cloud-based services that are revolutionizing the way businesses connect to the entire mobile ecosystem, has been included in the 2012 Red Herring Top 100 award which celebrates the innovations and technologies provided by European startup companies to their respective industries.
UNITY Mobile won the award for its innovative solution for mobile website creation, management and mobile video delivery. Using UNITY Mobile’s video transcoding platform, organizations of all sizes can create and manage best-in-class mobile websites, mobile applications, multimedia content, e-commerce, and mobile marketing tools. The platform automatically converts and optimizes multimedia for streaming and download, making it easy to manage and monetize content. And thanks to a unique device recognition system, it is able to deliver video content to any device, providing the best mobile viewing experience possible for audiences on the go.
Thomas Wittig, CEO of UNITY Mobile, says being recognized by Red Herring Top 100 exemplifies UNITY Mobile’s commitment and strong cooperation with its partners and customers.
“The number and quality of entrants to Red Herring 100 far exceeded our expectations, and we are honored to be recognized,” he says. “Winning a Red Herring Top 100 award demonstrates that UNITY Mobile has strong partnership cooperation and has invested in product innovation. For instance, our capability to integrate into major platforms and workflows enables our partners to enhance their portfolio of offerings for small to medium businesses. Also, our Mobile Integrated Audience Engagement solution (MIAU) and our platform lead generation and conversion tools provide marketers with a cost efficient way of delivering high quality, fully integrated mobile services that generate revenue and deliver value for partners and SMB customers. At the same time it enables transparency of conversion flows from on-air, on-line to on-site which are increasingly important for marketers and brand managers.”
Red Herring’s Top 100 Europe list has become a mark of distinction for identifying promising new companies and entrepreneurs. Red Herring editors were among the first to recognize that companies such as Facebook, Twitter, Google, Yahoo, Skype, Salesforce.com, YouTube, and eBay would change the way we live and work.
“Choosing the companies with the strongest potential was by no means a small feat,” said Alex Vieux, publisher and CEO of Red Herring. “After rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across Europe to the Top 100 Winners. We believe UNITY Mobile embodies the vision, drive and innovation that define a successful entrepreneurial venture. UNITY Mobile should be proud of its accomplishment, as the competition was the strongest it has ever been.”
Red Herring’s editorial staff evaluated the companies on both quantitative and qualitative criteria, such as financial performance, technology innovation, management quality, strategy, and market penetration. This assessment of potential is complemented by a review of the track record and standing of startups relative to their peers, allowing Red Herring to see past the “buzz” and make the list a valuable instrument of discovery and advocacy for the most promising new business models in Europe.
Richard Moravec, Marketing Manager, UNITY Mobile
T: +420 226 003 421 | M: +420 602 948 888 | email@example.com
Sue Sillitoe, White Noise PR
T: +44 (0) 1666 500142 | M: +44 (0) 7798 621891 | firstname.lastname@example.org
About UNITY Mobile
UNITY is a provider of a cloud-based services platform that enables organizations to easily leverage Internet strategies and operations directly in the mobile channel. UNITY’s innovative publishing, management and marketing platform enables brands and advertisers to rapidly build on core digital media investments and processes and seamlessly access new mobile audiences.
Headquarters/EU Office: Na Hrebenech II 1718/8, Praha 4 14000, Czech Republic | T: +420.226.003.400
US Office: 5401 W. Kennedy Blvd, Suite 1060 Tampa, FL 33609 | T: +1.888.519.8561
Except for historical information, this news release may contain certain ‘forward-looking statements’. Forward-looking statements are statements that are not historical facts and are subject to a variety of risks, uncertainties and other factors that may cause the actual results, level of activity and performance to be materially different from the Company’s expectations and projections.